How do homeowners actually use Tracie?

Day-to-day, on WhatsApp — they message the number you've given them for their plot. No app to download, no logins to remember. For homeowners who'd rather see everything in one place, there's also a private portal where they can track open issues, view their warranty record, and find manuals and how-to guides.

Is the WhatsApp side official and compliant?

Yes. Tracie runs on the WhatsApp Business Platform (Cloud API) using a verified business number tied to your development. Homeowners message a number you control — nothing runs through personal accounts.

Does Tracie ever message homeowners without a human checking?

No. Tracie drafts replies, summarises cases and surfaces the next action — but every message is sent by your team. Nothing goes out unsupervised.

How does Tracie map to NHQB and warranty workflows?

Every case carries the right stage, the right deadline and the evidence trail from the first message. See the NHQB & warranty page for the full mapping.

Will it replace our current defect management system?

For most teams, yes — Tracie covers the homeowner conversation, the case file and the contractor briefing end to end. If you're contractually tied to an existing CRM or defect system, Tracie can sit alongside it and sync cases via API, while still owning the touchpoints that actually shape the homeowner experience.

What does Tracie integrate with?

WhatsApp Business, email and calendar out of the box, plus any CRM or defect system with an API. We add integrations to fit what teams actually use, not the other way round.

Where is our data hosted?

UK-hosted. Role-based access. An immutable, timestamped audit trail on every case.

Who owns the data we put into Tracie?

You do. Full export on request, in standard formats. No lock-in, no exit fees.

What happens if we decide to leave?

Export your cases, contacts, evidence and audit trails in one go. Keep your homeowner numbers if you want to — they're yours, not ours.

How long does rollout take?

A first development is typically live in 2–3 weeks. We import your plot data, plug in your existing manuals and SLAs, set up the WhatsApp number, and run a structured pilot on one site before rolling out portfolio-wide.

How is Tracie priced?

Pricing is shaped around portfolio size. We share specifics on the demo so we can scope it against your actual plot count.

Anything else on your mind?

Book a 20-minute demo and ask us your hardest question. We'd rather hear it now than later.

Home Book a demo